Ad campaign realised for Nike Mexico 2008.
Nike Mexico invited 7 artists (Joe Ledbetter, BigFoot, Jason Maloney, Jesse Reno, Morbito, Carlos Ramos and Popwhore.) to promote the grand openning of the first Nike sportswear store in mexico city. T get inspired by the Mexican culture as a main brief. So they have made a gangsta chicanos, a luchador wrestler and a mexican tattooed skull. These posters were paste all over the city. They were also invited there to paint an exclusive piece for the grand openning.